Economics of bollywood and regional cinema
Hey everyone! Today, we're diving into something super interesting - the economics of Bollywood and regional cinema in India, and how it's shaping the country's economy. Alright, let's kick things off with Bollywood. This Mumbai-based Hindi film industry is a force to be reckoned with! Bollywood, the Hindi film industry based in Mumbai, traces its roots back to the early 20th century, with the release of India's first full-length feature film, Raja Harishchandra, in 1913. The industry grew rapidly in the post-independence era (1950s-60s), marked by the "Golden Age" of cinema with classics like Mother India and Mughal-e-Azam. These films were characterized by strong narratives, melodious music, and grand sets, which became the hallmark of Bollywood. During the 1970s and 80s, Bollywood saw a shift towards the “masala” genre – a mix of action, romance, and drama. - Did you know that Bollywood produces around 1,000 films annually? That's more than double ...